Quick Tip for Managing Multiple Instagram Accounts

Quick Tip for Managing Multiple Instagram Accounts

Because many of us are managing more than one Instagram accounts, at least one for personal and one for business, we have discovered that each account requires a separate e-mail address. And if your business has different locations, or different departments that need their own account, this becomes difficult in a hurry! This is also the case with Twitter accounts.

There are 2 easy ways to get around that problem by using the alias feature in a gmail account.

The first way is by using the alias address feature in your Gmail account. This will allow you to set up multiple e-mail addresses that will go to the same e-mail inbox. *The one caveat is that you’ll still only be able to sign up for a limited number of accounts via one device (i.e. desktop, laptop, tablet, etc.).

The first thing you’ll need is a gmail account. If you don’t have one, you can go to mail.google.com to set one up. If you already have a gmail account, you can use that.

As an example, I’ll use my TheSocialWebbClientCare@gmail.com account. (Hopefully, you have a gmail account with less letters!) And let’s say that I want to set up an Instagram account for a restaraunt called The Purple Cow. The Purple Cow has locations (in my imagination) in Newport Beach, Anaheim Hills and Laguna Seca and each will have their own Instagram account.

Because each Instagram account (and each Twitter account) requires a different e-mail address, we’ll use an alias address for each. I could use TheSocialWebbClientCare+CowNB@gmail.com for one and TheSocialWebbClientCare+CowAH@gmail.com for another and so on.

You can add whatever you want as the +as long as it’s after your usual gmail name and before the @gmail.com. You could just stop here and still recieve e-mail but it’s best to set this address up as an alias in your gmail account so that you can manage it better.

To set this up, go to your gmail account. Next go to settings and then Accounts and Import. Click on “Add anther email address you own”. In the second box, put your gmailaccount name (in my case, that would be “thesocialwebbclientcare” and then add +(whatever name you choose) and then @gmail.com. There should be no spaces (as you’ll see in the example below). The “Treat as an alias” box should be checked. Then click on “Next Step”.

 

How To Create Gmail Aliases

 

And that’s it! You can now use this address to sign up for a social account and still have all email come to one inbox.

The second way is by adding a dot (.) anywhere in the username and all emails address to that new alias will still reach your mailbox. For instance, if your original email address is TheSocialWebbClientCare@gmail.com, any emails sent to The.SocialWebbClientCare@gmail.com or TheSocial.WebbClientCare@gmail.com will land in your mailbox because Gmails ignores periods in the email username.  Of course, you need to be sure to keep track of which dot placement you used for each account.  And again, you can only sign up for so many Instagram or Twitter accounts per any one device.

I hope this helps.  Please let me know if you have any questions.

8 Annoying Twitter Habits To Break Right Now!

A blue bird with pink glasses in front of a white backgroundI love Twitter. It’s my favorite social media platform and I believe that almost every business should have a Twitter presence. But just like every other social media platform, it has its own share of annoyances.  Here are a few items that make me cringe.

Repeating Lists of Twitter Names For No Apparent Reason

Whenever I glance at my Twitter stream and find horrendous amounts of notifications, I know they are at it again.  “They” are a group of people who preface a tweet containing a list of tweeters with something such as “TY!” or “YAY!” or RT and then they retweet the whole thing multiple times in a day – as if this is going to help them acquire influential followers. It’s annoying and is just going to get them “muted”.

Retweeting or Favoriting Anything And Everything

Seriously, WHY would you retweet or favorite a notification from someone that said  “thank you for following” or “thank you for retweeting”.  Be selective. tweet original or useful content. Use your “favorites” category for exceptional compliments or even for items that you wish to revisit at a later date.  But let me ask you this: when is the last time you checked any of your Twitter connections’ “favorites”? Right… and they’re not checking yours either.

Tweeting Statistical Data From Third Party Applications

Most people are not that interested in how many new followers you received during the week or that such and such a person is now following you. Turn off the notification tweets in your third party apps.

Overuse of Hashtags

Less is more. 1 or 2 hashtags per tweet is sufficient.   Remember that a word without a hashtag will still show up in search results, so it’s not always necessary to hashtag it.  Do use hashtags when 2 or more words are strung together, for example, #socialmedia, or #biztips. Resist the urge to use hashtags in your bio.

Scheduling Auto-direct Messages to Thank New Followers

There are some who will disagree with this but most folks are annoyed with the large amount of automated direct messages they receive.  It’s difficult to be original when scheduling a thank you tweet that will go out to all followers. A better method is to send a quick “thank-you”  tweet or if you have the time,  craft a personal direct message.

Changing a Notification Tweet Into a Regular Tweet

Many years ago, Twitter showed all tweets, even if they were notifications from one person to another. As Twitter became more crowded, they did away with that feature in order to streamline the Twitter experience.

But then Gary Vaynerchuk used a promoted tweet and a Slideshare presentation to demonstrate that by placing a word or even a (.) before the @mention sign, a tweet would be seen by all followers again. This is GREAT… IF the information is worthy of being seen by all your followers.

Each and every follow does not need to see you thanking a person for a retweet or responding to a notification that is simply a conversation meant to take place between the two of you.

Your main goal is to provide good content and to be of service.

Linking Your Facebook and Twitter Accounts

Big mistake! Have you ever seen a tweet that looks something like this: fb.me/u964 ? Does it make any sense? No… therefore, it does not belong on your twitter stream. Facebook content doesn’t translate well to Twitter and Twitter content doesn’t translate well to Facebook. 

Airing Your Relationship Woes

Just. Don’t.

I know this is just a small list.  What Twitter practices annoy you?

Give Them Something to Talk About

a man and woman sharing secretsYou know that you’re supposed to be posting on social media at least a few times a day but have you ever stared blankly at your Twitter screen wondering what to write? Do you sigh in frustration about what to put on your Facebook business page? And then there’s Google+! 

Here are some different types of content that you can use to help create engagement. 

1. Motivational Quotes

Motivational quotes are always popular and studies have shown that quotes receive 22% more interaction on Twitter when compared to other post types. If you add them to an image, they will get even more engagement because Tweets with image links get 2X more engagement than those without and images on Facebook and Google+ work very well for engagement. 

2. Blog Posts or newsletter links

You’ll want to share links to your blog posts and once your newsletter has been in the hands of your subscribers, you may want to share the link to it, as well.  Many people choose to post their blog links automatically but I think it’s always best to preface the link with a hint of what it’s about and perhaps a call to action.

3.  Humor

We all need humor in our lives and we love to share things that might brighten other people’s days which is why humor works so well, especially on Facebook and Google+.  “Someecards” are popular, although sometimes difficult to find ones that can be shared in mixed audiences, if you know  what I mean.  I think we’re done with cat memes (thank goodness) but you can find other humorous items by creating interest lists on Facebook of pages where cute and funny content can be found. Remember that when sharing, it is proper etiquette to share directly, not by “saving an image” and resharing.  Also pay attention to whose content you are sharing. Some page names will do nothing for your reputation (you probably don’t want to be known for sharing “Boo F+ckem Hoo’s” humor).

4.  Company News

Sharing items about your company will help your fans and followers get to know you better and feel more connected with you.  If you have a brick and mortar business, share photos of your employees or business partners and customers or clients.  Or share your favorite new piece of office equipment and explain why you’re excited about it. If you create products, show part of the design process. If you’re holding a charity event or flying your team flag for the big game, share that too!

5.  Social Media Connection Information 

Cross promote your social media connections. For instance, share your instagram handle on Twitter, Facebook and Linked in; share your Twitter info on your Facebook page, etc.

Also share the link to your opt-in page at least once a day on Twitter and at least once a week or more on Facebook, Linked in, and Google+..

6.  Promotions

If you (or someone for whom you’re an affiliate) have a promotion going, by all means share that.

7.  Share you personality

Don’t forget to infuse some of your personality into your postings… yes, even on your business page.  For example, share your love of organic gardening, your pet’s antics, your favorite food (yes, it does matter what you had for lunch, because it’s human nature to be thinking of food), or the fact that it takes you 2 hours on Monday before you can focus (many of us can identify with that).

8. Ask questions

People enjoy answering questions and being helpful.  Ask questions that are easy to answer and that require more than a yes or no answer.  For some ideas, check out Post Planner.

There you have it. – several different categories of content to share.

Think of this list as a content sharing planner and try to choose one of each category each day.  Experts now say that is necessary to post on Facebook 6 times per day.  Although some argue against posting this often, studies have shown that because of the new algorithm, only one out of every 6 posts will be seen by any one person. Posting more often has shown increased engagement.

Certainly you used one or more of these.  What have you had the most success with?

 

Managing Fake Followers on Twitter

illustration of the Twitter bird on a white backgroundTwitter did away with the “auto-follow feature” last June, which is a good thing. It allows you to be more selective in who you follow back.  But how do you know who to follow back? Several people have asked me lately how to know if a Twitter user is real or not.

There’s not an exact way to know for certain, but here are some tips on how to find your fake followers.

  •   They have not replaced the egg with their photo or at least a logo.
  •   They have little or no tweets.
  •   They tweet nothing but quotes (this is a good way to find quotes, btw )
  •   They only retweet other tweeters without quoting them and have no tweets of their own
  •  Their Twitter bio promises to “get you 10,000 followers for just $10.00″ (or something similar)

 

Once you determine a follower is fake, you have the option to block them or report them if you’d like.  You can do this by using the dropdown menu that is located on the cog next to the follow button.  I don’t block these fake accounts unless they have questionable language in their profiles. If I’m not following them, I won’t be seeing their tweets anyway.

I recommend following anyone who is legitimate and who is even remotely linked to your niche. Others are more selective, but I’ve learned that you never know who is behind the Twitter handle and even if they may not need your services, their friend or family member might.

How To Use Twitter Lists (and Why You Should)

Cute little blue bird tweet cartoon One of the things that people find most overwhelming about Twitter is its “noise”.  The noise comes from the fact that Twitter doesn’t filter out what is seen by you. What you see is determined by what time you sign into Twitter and who you are following and how long you stay.  So the chance that you might miss a tweet from a certain person is quite high unless they specifically mention you.

One way to be sure that you don’t miss anything important is to organize those you follow into lists. This will enable you to go through your lists and catch each member’s recent tweets. This is particularly helpful if you are using a social media tool such as Hootsuite.

You could create a list of influencers, a list of close friends, a list of people who are in a particular Facebook group or G+ community with you or a list of your clients.  You are now able to create up to 1000 lists which can hold up to 5000 members.

In addition to creating lists, you can subscribe to other Twitter users’ lists IF they are public. You do not need to follow a person in order to add them to your lists.

How To create a List

There are really 3 ways to create a list.  The first is by going to your profile page and clicking on “Lists”.

twitter_list_1a

The second is to go to the gear icon drop down menu in the top right navigation bar.

twitter_list_4

And the third way is to create the list while you are adding a person to it.  When you visit the profile of a person you are following or want to follow, click on the silhouette next to the “Following” icon. You will see a drop down menu (as below). Click on “add or remove from lists” .  A box labeled “Your lists” will pop up.  At the bottom of your lists, you’ll find a tab that says “Create a list”. Click on that tab to create your new list.

Once you’ve created a new list, Twitter will give you the option to add members. Search by username,  first or last name.
PERK: When you add folks to your lists, they will receive a notification. It has been shown that users who have been added to a list are more apt to follow you back.

 

twitter_list_slide_1

When adding a person to a list, use the same drop-down as above.  When you click on “Add or remove from lists…” the box labeled “Your lists” will again appear.  Your current lists will be shown.  Simply put a checkmark in the box beside the list to which you want to add the person.  Easy-peazy.

To see which lists you have been added to by other Twitter members, go to your profile; click on Lists.  On the right hand side of your Twitter screen, you will see which lists you have “Subscribed to” and which lists you are a “Member of”.

twitter_list_5

Once you begin adding folks to your lists, it will become habit and will create a much more organized and better Twitter experience.

Are you currently using Twitter lists?  If not, will you begin to do so?

Image Credit: Top -Deposit Photos

                               Others – Twitter

You’re most welcome to use this article on your website, blog or in your e-zine if you include this entire blurb, without modification: If you liked this article by Shelley Webb, you’ll want to hop on over to www.OnTheWebbSocialMedia.com where you can find more articles, resources and social media strategies.  Shelley teaches entrepreneurs and small business owners how to bring their business into the on-line conversation.